Online contests can be an effective tool to gather and share content with new audiences and engage consumers and communities in new ways. During the last two years, SCP, a socially responsible communications firm in Wayne, PA, has designed and executed half a dozen successful contests to raise awareness about issues related to health care, caregiving, intergenerational connection, and even bridge design.

SCP president John Beilenson will discuss how to develop these contests and associated social media campaigns for maximum impact and allow audience members to brainstorm ways they can create their own contests that can generate great content and even better engagement.

For more information about SCP, click here

Registration on Eventbrite has closed. Email mbell@aboutscp.com by 1 pm on Monday, April 20 if you are interested in attending the event. All attendees will asked to sign-in at the City Year front desk.